Best Black Friday deals UK 2024: what to expect this November
LOOKING for this year's best Black Friday bargains? We'll be rounding up the hottest offers on tech, beauty, broadband, and more.
You'll find everything you need to navigate the huge sale, including savings you can score today and top tips to secure the best Black Friday deals.
Black Friday deals
Black Friday is a prime time to buy cheaper Christmas gifts, with savings on beauty sets, gaming essentials, and a wide range of trending toys.
It's also a great time to replace white goods and tech, with big-name brands such as Apple, Shark, Ninja, and Samsung all included in price cuts.
There are also lots of savings to scoop up on beauty products from a huge selection of brands.
While fashion fans can score savings on clothing, designer bags, and popular footwear from retailers such as UGG and Dr Martens.
Read on for our guide to bagging this year's best Black Friday deals.
When is Black Friday 2024?
Black Friday falls on November 29 this year, the day directly after the US Thanksgiving holiday - not that we'll be carving any turkey here in the UK until Christmas.
Black Friday is a shopping tradition that first started in the US back in the 1960s before migrating over to the UK around a decade ago.
Each year Black Friday only grows bigger, and it's now considered a global sale event with thousands of participating brands and retailers.
It's a clear rival to the popular UK Boxing Day sales period following Christmas and Amazon’s annual Prime Day.
Best live deals
Black Friday is when you'll spot some of the best bargains of the year, and luckily for shoppers, we'll have many of them listed on this page.
Can’t wait until November to save? We’ve got you covered.
Ahead of the sale, we’ve rounded up a selection of deals and discounts you can add to your basket today.
But remember, we’re expecting even bigger offers when Black Friday arrives, so keep checking back.
Echo Dot 5th Gen
Echo Dot 5th Gen, £54.99 £22.99 from Amazon
Echo Dots make great Christmas gifts (for your family, or yourself) and the good news is that the 5th Gen model is currently on sale for just £22.99.
That's a bargain price to make your household a smart home and the perfect pairing for any other Amazon devices you already own.
Grey Oodie
Grey Oodie, £65 £39 from The Oodie
An Oodie is a cross between two of your favourite ways to keep warm; a hoodie and a blanket.
Shoppers have the option of purchasing an Oodie with as much personality as them.
They come in a wide selection, such as the Harry Potter Gryffindor and Barbie Oodies, both of which are also currently on sale.
There are plenty of other offerings worth taking a look at in November, so check out our Oodie Black Friday deals page for more information.
Beats Studio3 Wireless Noise Cancelling Headphones
Beats Studio3 Wireless Noise Cancelling Headphones, £349.95 £199 from Amazon
We always keep an eye on top-rated tech to see if those far-from-cheap prices climb down at all.
For anybody in need of a new pair of headphones, the Beat's Studio3 Wireless Headphones have been slashed to just £199.
Discounted from £349.95, these noise-canceling beauties are looking a lot more affordable.
For a wider list of options, head to our tech deals page.
L'OR Barista Sublime bundle
Barista Sublime bundle, £151.49 £89.99 from L'OR
If you want to upgrade your coffee game, the L'Or Barista Bundle is the answer and it's perfect for couples.
It can brew two coffees at once or one double coffee in a single cup and has up to 19 bars of pressure for the perfect espresso.
Best of all, it's now just £89.99, down from £151.49.
Sky 300Mb/s Full Fibre Broadband
300Mb/s Full Fibre Broadband, £29 per month from Sky
If you’ve been shopping around for the best deals on broadband, it's worth heading over to Sky.
The company is offering its 'lowest ever' broadband deal for just £29 per month.
That means you'll save over £200 over the entire 24-month contract.
More live deals:
- Weleda Skin Food Moisturiser,
£12.07£7.99 - buy here from Amazon - The Ordinary The Firm and Plump Collection,
£29.40£14.70 - buy here from Lookfantastic - Tefal Easy Fry EY901N40 8.3L Dual Air Fryer,
£170£99 - buy here from Argos - YOTON Y3 Mini Projector,
£69.99£43.99 - buy here from Amazon - Regatta Mens Stormbreaker Jacket,
£30£9.96 - buy here from Amazon - Women's Classic Clear Mini Boot,
£155£66.99 - buy here from UGG
What retailers are taking part in Black Friday this year?
We're expecting to see huge discounts across multiple sectors during Black Friday - from tech and beauty to homeware, toys, and more.
Based on previous sales, you can expect deals from major online sellers such as Amazon, Argos, Very, John Lewis, Currys, and eBay.
Here are several other retailers worth checking out during the November sale:
- Lookfantastic
- Boots
- Oura Ring
- The White Company
- Gym Shark
- Ssense
- GHD
- Simba
- Theragun
- Nintendo
- Ninja
- Lululemon
- Dyson Airwrap
- Dr Martens
As Black Friday lands just before Christmas, it’s the perfect time to get a jumpstart on your shopping and save on gifts and toys.
Head over to our best Black Friday toy deals page for this year’s biggest bargains.
What UK deals to expect on Black Friday sale 2024?
Black Friday has become synonymous with tech savings, and shoppers can expect deals on popular brands such as Apple, Samsung, Fitbit, and more.
If you're after an Echo Dot, Ring Doorbell, or any of Amazon's cheap-and-cheerful smart devices, they'll almost definitely be absurdly cheap.
Big-brand appliances that rarely go on sale will get their moment in the limelight too.
You can also expect incredible savings on other categories such as baby, beauty, and fashion.
And don't go thinking it's just flash, high-spend items that are included in the sale.
During Black Friday, a quick peruse on Amazon will throw up all sorts of discounts on everyday products like dishwasher tablets and boxes of Quality Street - there’s always a saving to suit your shopping needs.
When should I start looking for Black Friday deals?
Traditionally Black Friday sales begin at midnight, but over the last few years, many retailers have chosen to launch their sales even earlier.
We'll likely see some noteworthy offers start to appear as early as the beginning of November.
The best offers are generally only available during the week of Black Friday itself - so keep your eyes peeled from the beginning of November until November 29.
We'll recommend all the best bargains on our Black Friday guides, so do have a read for inspiration.
Are Black Friday deals only available on Friday?
Don't think for a second that Black Friday is a day-long sale.
In reality, Black Friday 2024 will likely span the entire month of November, so don't put off your deal-hunting until the big day itself.
This is a hugely competitive time for retailers, so each year they kick off their sales earlier and earlier in a bid to outdo each other.
In previous years Boots, Amazon, and John Lewis, along with several other major retailers, launched their deals a fortnight earlier than the official date.
Whether you plan to head to your favourite shops or sit on your sofa and browse online, it's best to stay up to date with all the latest deals from key retailers by following this guide.
You can also sign up for retailer newsletters and follow key stores on social media to get important announcements and sale previews.
Is Black Friday the best time to buy?
Black Friday is a great time to purchase a wide range of items, across all categories.
But to really understand whether you are getting a good deal, we advise shoppers to check price comparison sites to find the lowest price a product has been recently marked down to.
If you see a deal during Black Friday that's cheaper than the guide price listed on the comparison website, you can be fairly confident you're getting a good saving.
Here are some of our top shopping tips for getting the best deals in this year's biggest sales events:
- Do your homework Don't just rush into a purchase on Black Friday itself. Plan ahead of time what you want to buy and how it's currently priced, so that you know where the big savings are.
- Shop around The joy of Black Friday is that all the retailers are competing to offer you the best deal. Make sure you take advantage of that: compare and contrast different items or packages, and find the one that suits you.
- Start early Keep your eyes peeled for bargains in the run-up to Black Friday - the early bird catches the deal. And if you're waiting for the day itself, set your alarm and start shopping first thing so that you beat the competition.
- Don't forget the last-minute deals Alternatively, if you can hold your nerve, you'll find massive savings at the end of Cyber Monday, as retailers offer their final deals. You might find they've saved the best for last.
- Take advice That's what we're here for! If in doubt, follow our guidance for the greatest deals and how best to shop on Black Friday and Cyber Monday - and beyond!
When do Black Friday sales end?
Most Black Friday sales will come to an end on Cyber Monday, which in 2024 falls on December 2.
Cyber Monday is traditionally an online-only sale for retailers to slash prices ahead of the festive season.
Originally just a marketing ploy, the event has now become a final opportunity to pick up savings on coveted items.
What deals were in the Black Friday sale last year?
The incredible deals in 2023 included:
Best home appliance deals
- Samsung 23L Glass Front Solo Microwave, £99 (was £210) - buy here from Appliance Direct
- Ninja Air Fryer, £75 (was £150) - buy here from Dunelm
- Nespresso Vertuo Pop Coffee Machine, £58 (was £100) - buy here from Very
- LG TurboWash 360 with AI F4C510GBTN1 10 kg 1400 Spin Washing Machine, £429 (was £619) - buy here from Currys
Best mattress deals
- Hybrid Pro, £879.45 (was £1,599) - buy here from Simba
- The Elite, £649.50 (was £1,299) - buy here from Brook + Wilde
- Otty Firm Hybrid mattress, £424.99 (was £839.99) - buy here from Otty
Best vacuum cleaner deals
- Bosch Unlimited 7 MultiUse Lightweight Cordless Vacuum Cleaner, £269 (was £399.99) - buy here from Amazon
- Shark Flexology Anti Hair Wrap Corded Upright Vacuum Cleaner, £149 (was £180) - buy here from Argos
- Samsung Jet Bot Robot Vacuum Cleaner, £389 (was £599) - buy here from Currys
Best beauty deals
- Tom Ford Black Orchid Eau de Parfum Spray 30ml, £60 (was £75) - buy here from Lookfantastic
- Anastasia Beverly Hills Glam To Go Mini Palette, £15 (was £30) - buy here from Cult Beauty
- Charlotte Tilbury Bronzed, Blushing Beauty Kit, £67.20 (was £84) - buy here from Charlotte Tilbury
- BaByliss Air Style 1000, £38.99 (was £75) - buy here from Boots
Best tech deals
- Apple AirPods 3rd Gen, £149 (was £169) - buy here from Amazon
- iPhone 14, 128GB, £649 (was £699) - buy here from John Lewis
- Akiyo Mini Projector, £40.50 (was £79.99) - buy here from Amazon
Best gaming deals
- Xbox Series X Console with Optional Extras, £359 (was £489.99) - buy here from Very
- Nintendo Switch Neon Console & Nintendo Switch Sports Bundle, £249.99 and choose a free game worth up to £34.99 - buy here from Argos
- Nintendo Switch EA SPORTS FC 24 Standard Edition Video Game, £29.99 (was £54.99) - buy here from Amazon
Best home deals
- Amalfi 3-Seater Sofa, £799 (was £919) - buy here from Very
- Camberley 2 Door Mirrored Wardrobe, £195 (was £229) - buy here from Very
Best broadband deals
- Fibre 1 (50mbps): 3 months free then £32.99 per month (Save £98) no upfront cost - buy here from BT
- Gig1 fibre broadband (avg. speed 1130Mbps): 3 months free, then £45 per month - buy here from Virgin
- Sky Broadband Full Fibre 100, £28 per month for 18 months (was £38) - buy here from Sky
When did Black Friday start in the UK?
The Friday after Thanksgiving came to be associated with shopping in the 1950s, though it didn't gain the name Black Friday until later.
Black Friday is now a fan-favourite shopping event that is marked in the UK, Canada, Ireland, Australia, New Zealand, South Africa, Sweden, and more.
It became a big deal in the UK when Amazon introduced Black Friday as a sales day back in 2010.
Other retailers and big-name brands such as Asda soon got in on the action.
As online shopping became increasingly popular, Black Friday was joined by Cyber Monday, extending the sales period and introducing great digital-only savings for shoppers.
When is Cyber Monday 2024?
Cyber Monday always falls on the Monday directly after Black Friday.
In 2024, that date is Monday, December 2.
Historically, Black Friday and Cyber Monday were two very distinct, very separate sales.
On Black Friday itself, the vast majority of deals were in-store - you know, in those old days before computers and smartphones.
Then, with the advent of internet shopping, Cyber Monday emerged as a day of online-only deals.
However, these days there's no real difference between Black Friday and Cyber Monday as very few deals are either exclusively in-store or online.
Black Friday deals
Discover more top deals and savings at your favourite tech retailers by heading to Sun Vouchers. Sun Vouchers is the one-stop shop where you can find hundreds of discount codes for top chains including Currys, Argos, AliExpress, Dyson and more.