I bought my nine-year-old son the £450k designer watch he demanded…people mum-shame me for spoiling him but I don’t care
A MULTI-MILLIONAIRE mum-of-two has promised her son the £450,000 designer watch he demanded, causing a stir online.
Roxy Jacenko, known for her lavish lifestyle, has come under fire for spoiling her nine-year-old rotten.
The Australian socialite, 44, has built a PR empire when she founded her Sweaty Betty PR firm.
She is married to an investment banker, Oliver Curtis, and the couple share two children together - Pixie, 11, and Hunter, nine.
Roxy recently made waves on social media after revealing a Whatsapp exchange with her son.
The family, who recently moved to Singapore due to the husband's job, are known for their luxurious lifestyle.
And the high living has rubbed off on the kids who are used to lush gifts and lavish holidays.
While away from her kids, Roxy told her son she missed him in a message exchange.
Hunter answered: "Same. Can you buy me presents.And surprise me. Not s**t ones tho. Like cool stuff."
Hunter then made an eye-watering request for a £450,000 Audemars Piguet Royal Oak Perpetrual watch, worn by celebrities like Ed Sheeran and Travis Scott.
But the socialite didn't bat an eye and agreed to an astonishingly expensive demand from her young son.
The mum replied saying that was "no problem".
Roxy is known for spoiling her children with her daughter, Pixie, enjoying an extravagant £21,000 11th birthday party.
Pixie has also become a proud owner of a £141,000 Mercedes Benz GI before she could even drive.
The 11-year-old has been successful in her own right with her company Pixie's Fidgets earning £105,000 in its first month.
Roxy has shared that her daughter could retire at 15 years old as a millionaire.
Hunter has previously displayed his expensive taste, flaunting a £13,000 diamond Rolex.
His Christmas wish list also included perfumes worth nearly £400.
Under her comments, some users took shots at Roxy's spending habits.
One person wrote: "Isn't it sad that that money could buy so much more to help alleviate poverty and environmental destruction … please think before wasting money on materialistic things."
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This isn't the first time Roxy sparked a heated debate because of her lavish lifestyle.
Roxy's flashy displays of wealth on a family holiday to Dubai have come under scrutiny by followers in October, 2023.