Shein ‘considering London rather than New York IPO amid US scrutiny’

The fast-fashion company Shein is reportedly considering a stock market flotation in London rather than New York because of potential problems with a listing in the US, its preferred location.

Shein, which was founded in China but is based in Singapore, is in the early stages of exploring an initial public offering in London because it believes it is unlikely that the US Securities and Exchange Commission would approve its initial public offering (IPO), Bloomberg reported.

A UK listing would be a potential boost to the country’s standing as a global financial centre, after a number of companies snubbed the London stock exchange in favour of the Nasdaq in New York, despite the government’s efforts to persuade more firms to list there.

Indivior, which makes opioid addiction treatments, said last week that it was sounding out shareholders over plans to move its primary share listing to the US this year. Earlier this month, the Anglo-German travel company Tui said it would ditch its share listing in London, after shareholders voted overwhelmingly for a sole listing in Frankfurt. The Tui chief financial officer, Mathias Kiep, said there had been a shift in liquidity from London to Frankfurt.

The Cambridge-based chip designer Arm, whose chips power nearly every smartphone and which is owned by Japan’s SoftBank, opted for a listing on New York’s Nasdaq last year along with other tech companies, in a snub to Rishi Sunak’s government, which had tried to persuade the company to float in London.

About $1bn (£790m) was raised in the UK through IPOs last year, the lowest level in decades, according to data compiled by Bloomberg.

Shein is still working on its application to list in the US, Bloomberg said, and would need to file a new overseas listing application with Chinese regulators if it decided to switch to London or elsewhere. Other potential locations for a listing include Hong Kong and Singapore.

In November, the company lodged confidential paperwork with US securities regulators, informing them of its intention to go public in the US.

The listing would be one of the largest IPOs in years.

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Shein is one of the global leaders of fast-fashion e-commerce, harnessing a network of small-shipment manufacturers in China, and has a massive online advertising presence. It was founded by the mysterious billionaire Xu Yangtian, also known as Chris Xu, in Nanjing in 2008.

Shein has been contacted for comment.